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​Welcome to NZ fishing flies
​Where skill and passion combine
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We are the largest New Zealand based manufacture of quality fishing flies.
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Rhys is the man behind the vice and he has been tying flies for commercial and retail customers since 1993 when his boyhood hobby ignited a lifelong love of fishing and spawned a business. Over the past 25+ years he has supplied 1000's of satisfied customers from around the country and different international visitors to our world class waters via wholesalers, stores and direct to the public. A move from Canterbury to the Rangitikei and family commitments saw Rhys step away from fly tying for several years. A keen sense of longing and a useful excuse to spend hours 'product testing' saw the launch of our new company name and look in early 2015.
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2021 saw big changes not only as the global pandemic closed international borders but also as we moved our home and business to Taumarunui with the banks of the upper reaches of the Whanganui river on our doorstep. Our new store means we are able to expand our range to include tying supplies and lessons are available strictly by appointment only
When not managing the business, tying flies, fishing, we are dedicated parents to our severely autistic teenaged son.
Thanks for stopping by we hope to see you instore soon.
Rhys and Theo